I needed to submit this message a number of times for practically a yr now and I never did as a result of I need this weblog to be a pleasant place however I reached my boiling level, so right here it is. TV shopping is an expensive business for the operators, they need decent margins to cover their costs. China’s on-line purchasing craze has constructed a few of the world’s largest edifices of digital commerce. With no major TV community, you have been scrambling for no matter you can get to put on the air.
TELEVISION buying is convenient for many who are usually not tech-savvy or do not prefer to regularly step out of the house to go to malls and multi-brand shops. Purchasing channels are below stricter regulations by the Federal Trade Commission (FTC) as a result of they’re on tv.
Actor Akshay Kumar and entrepreneur Raj Kundra additionally launched Best Deal TELEVISION, a house buying channel, final 12 months. As per industry estimates, Hindi GECs that air teleshopping ads get Rs. 5-eight crore a yr for a half-hour slot – new channels command Rs 1-2 crore for the same.
For those who take a look at …