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E-Commerce Shipping Solutions 2017: Your Ultimate Guide to Achieving Shipping Profitability One of the most important things you need to prioritize when it comes to doing business online or e-commerce is having an effective and efficient shipping strategy. An excellent shipping service differentiates your business from your competitors, and this is one of the most important aspects that customer check before buying a product online. There should be an implementation of proper coordination and participation of multiple teams including your shipping and fulfillment team, marketing team, website design and development team and your customer service team to ensure be able to design, plan and carry out a successful shipping strategy. Everyone in your organization must be involved in the pipeline of information dissemination and implementation of effective shipping solutions for your e-commerce business. It is important to first assemble a dedicated team or teams for specific functions in order to attain your shipping goals, basing on your customers’ needs and expectations, while maintaining your margins. It is important to properly coordinate with your marketing team to formulate shipping options and promotions such as flat rate or free shipping in order to increase your site’s visitors or increase order value. Your web design and development team must be able to create a good website that shows your current shipping options, promotions and other forms of notification to eligible customers. It is the responsibility of your shipment and fulfillment team to ensure that customer orders are picked, properly packed and shipped on time matter what shipping option your customer chooses. Your customer service team must be well-trained and informed in sharing your shipping options and promotions to eligible customers, so it is important that they know each stage in the lifecycle of their customer to be able to answer questions in an appropriate manner. After assembling your team, the next step is defining your shipping goals through increasing average order value, increasing your conversions, expanding market or target audience, decreasing cost, and improving operational efficiency. You can expand your target audience or your market by offering more shipping options to reach new customers or new areas where you couldn’t deliver your products previously such as an in-store pickup or local delivery. For your shipping solution, always communicate with trusted and reputable carriers in order to find out their shipping rates and consider shipping options, shipping destinations, and the product size, weight, and dimensions. The different types of shipping options you can discuss with your dedicated teams are a free in-store pickup, LT freight carriers, same-day delivery, next-day delivery and free shipping.
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If you are looking for a trusted and reputable shipping fulfillment company, we are here to help you out. We are offering effective and efficient e-commerce shipping solutions for the success of your online business. You can discuss your shipping concerns with us, free to view our website or contact us directly.Why Shipping Aren’t As Bad As You Think